This program is now closed. 

Working in partnership with Explore Waterloo Region, Wellington County, Elora and Fergus Tourism, The City of Guelph, The Town of St. Marys, Huron County, Perth County and Waterloo Wellington Community Futures, RTO4 will be implementing the Tourism Adaptation and Recovery Program. This program was designed to help small and medium sized enterprises (SMEs’) and not-for-profits (NFPs’) in the arts and culture sector by supporting one-time adaptation and re-opening costs incurred to continue operating post Covid-19.

SMEs can apply for $1000 – $20000 towards the implementation of health and safety protocols and/or renovations or equipment to accommodate social distancing. A minimum 20% match is required by the SME or NFP for the amount applied.

For more information please visit the following application guides by destination:

Waterloo Region – LINK

Wellington County – LINK

City of Guelph – LINK

Perth County – LINK

Town of St. Marys – LINK

Huron County – LINK


French Version – Version Française

Applications are due February 1st, 2021.